Privacy Policy

1. Who we are

This Privacy Policy applies to Leah McDonald trading as LVL UP CO. by Leah (“LVL UP CO.”, “we”, “us” or “our”). We provide online fitness, nutrition education and coaching services to women.

2. Information we may collect

We only collect information reasonably needed to provide our website, communications and coaching services.

• Contact details such as your name, email address, phone number and social media handle.
• Enquiry, discovery-call and waitlist information.
• Coaching information such as goals, training history, food preferences, progress information, photographs, measurements and check-in responses.
• Health or other sensitive information you choose to provide, including injuries, symptoms, menstrual-cycle information or medical considerations.
• Transaction and subscription records. Card details are handled by our payment provider and are not stored directly by us.
• Basic website and device information collected through cookies or analytics tools when those tools are enabled.

3. Why we collect it

• To respond to enquiries and manage discovery calls.
• To deliver and personalise coaching within our professional scope.
• To manage accounts, payments, subscriptions and client support.
• To send waitlist, service or marketing emails you have requested. You can unsubscribe from marketing emails at any time.
• To improve our services, maintain records, resolve complaints and meet legal obligations.

4. Sensitive and health information

Where health or sensitive information is needed for coaching, we will seek your consent and only collect what is reasonably necessary. You do not have to provide information, but withholding relevant information may limit our ability to coach you safely or appropriately.

5. Services that help us operate

We may use trusted service providers to store or process information, including Brevo for email communications, Calendly for bookings, Kahunas for coaching delivery and a payment provider for transactions. These providers handle information under their own privacy terms and may store data outside Australia.

• We do not sell your personal information.
• We only disclose information where needed to provide the service, with your consent, or where required or authorised by law.

6. Security and retention

We take reasonable steps to protect information from loss, misuse and unauthorised access. No online system is completely risk-free. We keep information only for as long as reasonably required for coaching, business, insurance, dispute-resolution or legal purposes, then securely delete or de-identify it where practicable.

7. Access, correction and complaints

You may ask to access or correct personal information we hold about you, or raise a privacy concern, by emailing leah@lvlupcobyleah.com. We will respond within a reasonable period. If a concern is not resolved, you may be able to contact the Office of the Australian Information Commissioner.

8. Changes to this policy

We may update this policy as our services or legal obligations change. The current version will always be published on this website with its last-updated date.